Eating Clean Made Easy
a cookbook designed to make eating healthy, whole foods easy
The Challenge
Craft an earthy and fresh-feeling cookbook that is easy to navigate, showcases healthy dishes in an enticing light, offers recommendations for other recipes and diet-specific dishes, and utilizes the preexisting photography of the authors.
The Solution
Seldom does a project call for a disjointed final product, so to finish with a cohesive cookbook, the process began by leveraging the preexisting photos of Malow and Galloway to build the brand. Since the cookbook deals with a great deal of detail, icons and highlighted sections were used to maintain a balance between thoroughness and simplicity. Finally, high-quality food photography images were sourced for each recipe, enhancing the book's appeal while maintaining a budget-friendly bottom line.
