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Fully Custom Brand Design
Pleasant Ave Coffee Co.
An independent coffee shop in the idyllic, small-town business district.
The Challenge
Develop branding for an independent coffee company aiming to become a local hidden-gem. Ensure it is friendly, inviting, and versatile while resonating with the community spirit.
The Solution
Using a carefully chosen color scheme and handwritten fonts (complemented by a serif font) the brand achieves a handcrafted yet polished feel. Meticulous attention to packaging materials ensures versatility and cohesion across various brand items, maintaining a unique and artisanal appeal.
Brand Keywords
Friendly | Warm | Artisanal
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